Resume

Elizabeth Geffre

8 Spruce Road

Newtown Square, PA 19073

E-mail: elizabeth.geffre@gmail.com

Cell: (610) 357-1973 LinkedIn: Elizabeth Geffre

 

EDUCATION

University of Massachusetts Amherst                                                            Graduated 2014

B.A. in Journalism and a Political Science minor

 

SKILLS

Editorial: AP style proficient, excellent grammar and written skills, works well with deadlines and under pressure

Technical:

  • Proficient with Microsoft Office programs, Salesforce, WordPress platform, Final Cut Express, and Final Cut Pro X
  • SEO proficient with knowledge of Google Adwords; B2B marketing experience
  • Proficient use of social media in websites such as LinkedIn, Twitter, Facebook, Google+, Instagram, Pinterest, and Tumblr.
  • Multimedia experience: editing and producing videos, infographics; Adobe Dreamweaver, HTML and CSS novice.

Interpersonal: knows some Spanish, works well in a team environment, friendly, good sense of humor, very detail oriented, quick learner, dependable and flexible

 

EXPERIENCE

Copywriter/Marketing Assistant (Full-time)                                                         March 2015 – Present

Allied Wire & Cable

  • Creates written copy and edits for company website and print materials, including:
    • Blog posts, feature stories, custom cable case studies, newsletters, flyers, post cards, etc.
  • Turns complex information on wire and cable products into interesting and easy-to-read content
  • Writes and delivers all company press releases to industry contacts and local journalists
  • Manages all company social media sites: Facebook, LinkedIn, Google+, Instagram
  • Distributes daily incoming leads; prospects potential customers

Webmaster (Part-time)                                                                                              August 2015 – Present

Devon Dental Services

  • Produces and manages all web content for dental practice

Marketing/PR Consultant for Salon Addora                                                                  Fall 2014

  • Increased visibility of the salon to the public
  • Managed social media; handled marketing for their anniversary event

Audio Files Intern                                                                                                                                 Spring 2014

New England Public Radio/WFCR 88.5 FM

  • Learned how to use different recording mechanisms
  • Discovered the creative side of radio and produced multiple experiential stories

Multimedia Intern                                                                                                                                Spring 2014

The Daily Hampshire Gazette

  • Created infographics, slideshows, video
  • Worked alongside web editors producing content for the website
  • Managed social media on Facebook and Twitter

Multimedia Editor

AmherstWire.com                                                                                                     2013-2014

  • Produced individual multimedia pieces to accompany written pieces
  • Single-handedly edited all of the multimedia content
  • Pitched ideas and inspired use of multimedia in the online magazine